Navigating Politics as a Brand: Simple Tips
Navigating Politics as a Brand: Simple Tips
In today's world, brands often face the challenge of dealing with politics without upsetting their customers. To avoid problems like boycotts, brands can follow these straightforward strategies:
- Stick to Your Values:
- Focus on what your brand does best – providing quality products and services.
- Avoid diving into political debates to stay neutral and dedicated to customers.
- Know Your Audience:
- Understand what your customers care about.
- Avoid actions or statements that might offend a significant part of your customer base.
- Be Socially Responsible:
- Engage in activities that everyone can support, like environmental sustainability or charity work.
- Ensure these activities align with your brand's values for authenticity.
- Have Clear Communication:
- Set clear guidelines for how your brand talks about social and political issues.
- Train your team to communicate consistently across all channels.
- Think Before Reacting:
- Don't rush to respond to political events.
- Take the time to craft thoughtful responses that align with your brand's values.
In short, by sticking to values, understanding the audience, being socially responsible, having clear communication, and avoiding impulsive reactions, brands can navigate politics successfully and steer clear of potential boycott risks.
Celebrating Success and Balance: Mohamed Al Shebani, Padbol Champion of Oman
Our MD, Mohamed Al Shebani, has some fantastic news to share. He's become the Padbol champion of Oman, demonstrating his positive drive and focus on maintaining a balance way of life.
The advertising industry can be rather taxing, which is why at MIRRORS we prioritize creating a space that encourages balance between work and personal life. We believe in nurturing an environment that allows team members time to explore their interests beyond the workload of office.
Our team's productivity, creativity, and innovation are fueled by the core principle of achieving work-life balance. By supporting the pursuits of our team members interests and hobbies, we also take care of their well-being. Once they return to work with refreshed and inspired minds, we benefit from the results.
Shebani’s achievement, in Padbol is more than an accomplishment; it signifies the appreciation we have for maintaining a healthy equilibrium within our company.
Please join us in applauding Mohamed Al Shebani for his win and in recognizing the significance of balancing work and personal life well as the role of sports, in our daily routines.
How the new multiple device log in feature on WhatsApp will help your buisness
WhatsApp is the go-to communication app for most people in Oman. It is fast, reliable, and user-friendly, making it the perfect tool for keeping in touch with friends, family, and colleagues. And now, WhatsApp has added a new feature that allows users to log in to their account on up to four different devices. This new feature has the potential to revolutionize the way businesses engage with their customers.
The ability to log in to WhatsApp on multiple devices means that businesses can now use this app to connect with their customers in new and exciting ways. They can use WhatsApp to send promotions, offer customer support, and build relationships with their customers. By combining Facebook ads with WhatsApp as a call to action, businesses can engage with their customers even more effectively. This creates a seamless experience for customers who can now click on a Facebook ad, which takes them to a WhatsApp conversation with the business.
The benefits of this feature are clear. Businesses can now use WhatsApp to reach more customers, offer better customer support, and build stronger relationships with their customers. Customers, on the other hand, can enjoy a more convenient and personalized experience when interacting with their favorite businesses. This is a win-win situation for everyone involved.
In conclusion, the new feature of being able to log in to WhatsApp on four different devices has the potential to revolutionize the way businesses engage with their customers. Businesses can now use WhatsApp to connect with customers more effectively and offer better customer support. By combining Facebook ads with WhatsApp as a call to action, businesses can create a seamless experience for customers, resulting in stronger relationships and greater customer loyalty. It is clear that this new feature is a game-changer for businesses in Oman and beyond.
Burjeel Photoshoot
Mirrors conducted a photo shoot for our client Burjeel Hospital on Saturday, 10th November 2018. Burjeel is Sultanate’s premier private tertiary healthcare provider, a unit of VPS Healthcare, situated in Al Khuwair, Muscat, Oman. The photos will be used for Burjeel’s marketing material/website and Social Media posts.
SriLankan Airlines - 'Take me Home' Contest
Srilankan Airlines held ‘Take me Home’ Quiz Contest for Diwali 2018. Ms Gayatri Aditya, a visual artist by Profession won the competition from Oman and a return Business Class flight ticket to her hometown in Chennai, India. It was her first Diwali with her family in 7 years. Mirrors Team was given the task to develop the video. The video shooting was held at Muscat International Airport
La Derma Grand Opening
LaDerma Laser & Skin a new addition to Mirrors Social Media Family held their grand opening at Al Mouj Golf Course, Muscat, Oman on Thursday 8th November 2018 under the patronage of Dr. Raya Bint Qais Al Saeed. The event was attended by community ladies, business leaders, doctors and other elites.
The Best Minute - Mazoon Electricity Company SAOC
Mazoon Electricity Company S.A.O.C organised a ceremony for ‘The Best Minute’ on 8th November 2018, Thursday at Nizwa Cultural Center wherein the employees made brief 1-minute videos on different topics related to electricity offered by MZEC. Mr. Mohamed Shebani and Mr. Malinga from Mirrors Oman were the judges for the event. The top 3 winners were given cash prizes.
