Is Instagram Reels the New TikTok?

The Indian government banned TikTok along with 58 other Chinese apps a few days ago and suddenly Facebook announces its new Reel feature for Instagram!

What is Instagram Reels?

It is a feature that allows users to create short-form videos (up to 15 seconds long) set to music or other audio

?You can find Instagram Reels in the explore Page
? Separate section for reels in the profile like IGTV
? Approx 15 sec duration video
? Indian users might get earlier access to Instagram Reels
? Instagram will then explore other markets with this feature